Rethreads Rebrand
Skills: Branding, Web Design Layout, Photo Treatments, Collage, Typography
Rethreads is a fashion reseller with two locations in Madison. For this I did an entire rebranding package which includes: a new logo, shopping bags, website design, clothing tag, and spotify playlist. I chose a warm color palette to replicate the feeling that I get when I walk into a vintage clothing store, and I used collage elements to add the grittiness and texture of a perfectly worn-in thrifted jacket.